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In This Issue

Jan. 27, 2010

BLOGS
Matt Duray: Calculating Client Value
Next time you have to deal with that difficult client, take a minute to calculate the lifetime cost of the decision you are about to make. (
More)

Khali Henderson: Phooey on Facebook
We’re too busy (too old, too set in our ways) to learn social media marketing. And, we’ve gotten by without it just fine this far, haven’t we? (
More)

Cara Sievers: Products – Will They Blend?
What kind of strategy goes into cultivating your product catalog? And how do you make them blend? (
More)

Cary Bush: Avaya Reaches Out To Customer Base
Avaya attempted to cover a lot of ground – and ease a lot of minds – in its hour-long Nortel roadmap session, but I can summarize it in one word: Aura. (
More)

CHANNEL SURFING
PlanetOne Kicks Off 2010 All-Star Event Series

NEWS
XO Names Top Partners
XO announced its top 10 partners based on 2009 sales. (
More)

Verizon Plans 10,000 Job Cuts
Verizon, unhappy with its $653 million net loss in the fourth quarter of 2009, will cut more than 10,000 jobs this year. (
More)

Channel Partners Conference & Expo Partners With SMB Nation
The Spring 2010 Channel Partners Expo and SMB Nation’s 2010 VoIP Workshop will be held concurrently, March 1-3, in Las Vegas. (
More)

Avaya-Nortel Integration: Reaction to Strategy Is Mixed
Avaya’s emphasis on UC and SIP is earning criticism from rivals and continued support from partners.
PLUS:
Nortel: Dead or Alive, Will Anyone Want to Be There? 

Cavalier Buys NET Telcos
The Virginia-based CLEC purchased the assets of the colocation and managed services provider. (
More)

Dialogic, Ingate Team on SIP Trunking
Dialogic will add Ingate’s SIP Trunking software to a new enterprise border element designed to connect any SIP trunk with any PBX. (
More)

Siemens, Polycom Team to Video-Enable UC
Siemens is integrating Polycom’s personal and room-based telepresence, HD video and desktop video apps into its OpenScape UC platform. (
More)

Can Any Network Handle Apple's Tablet? 
With Apple is mum on details of its tablet launch expected Wednesday, some say it will be about a Verizon iPhone instead.
PLUS:
Report: AT&T Wants To Dump iPhone Exclusivity

 

FEATURES
Survey Sheds Light on Channel Compensation
PHONE+’s 2010 Channel Compensation Survey polled partners to benchmark the sources of and expectations for revenue in 2010.
PLUS:
How Is an Agent Paid?

Why TEM Needs Executive Sponsorship
Without executive sponsorship, your customer will be expecting cost savings results and ROI that will never materialize. (
More)

Using Twitter for B-to-B Marketing
Channel partners are curious about Twitter and how can they use it to sell more telecom products and services. To find out, PHONE+ spoke to a social media market expert.
PLUS:
Boost Productivity and Collaboration With Enterprise Micro-Blogging
PLUS:
Using Social Media in the Channel

POLLS
Has Your Company Closed Sales from Social Media Marketing Leads?
Vote now and see how your answer compares with those of other PHONE+ readers.

Last Week’s Poll Result: Non-Strategic Product Sales Pay Less
Three-fourths said some or all of their carriers recently have lowered payouts for non-strategic product sales. Ten percent said such commissions always have been lower. Only 15 percent said none of their carriers recently has lowered payouts. There is still time to weigh in.
Vote.

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BRIEFS
8x8 Intros VoIP Calling App for Facebook

PlanetOne, NetWolves Do Master Agent Deal

Digium Launches AsteriskExchange

MegaPath, Aastra USA Partner for Voice, Data

HP Direct Sales, Channel To Collaborate on SMB Opportunities

Copper Thieves Cut AT&T Service in Dallas
 
Verizon Adjusts Early Termination Fees

Qwest ‘Realigns,’ Axes Neil Cox


ANNOUNCEMENTS

Best Rates Expire Friday - Register Today and Save
In a time when we’re all trying to trim our budgets, why would you wait to pay on-site registration prices?  In just a matter of minutes, you can register today and save up to 25 percent on your Channel Partners Conference & Expo experience. Don’t miss out on the maximum discount offered.
Register now!

Channel Partners Conference Host Hotel Deadline Approaching 
A limited number of rooms at the Mandalay Bay Resort & Casino in Las Vegas have been secured at a special show rate of only $189 per night for single or double occupancy. Rates are based on availability through Jan. 27, 2010, so you must act now!
Click here for complete details.

Money Matters: The PHONE+ 2010 Channel Compensation Survey
The results of the PHONE+ 2010 Channel Compensation Survey are in! Find out how your peers and competitors are doing, what they are selling for the big bucks and how they think the indirect channel competition landscape is changing. Results of the survey details comparisons to last year's figures, comments from some industry players and several graphical representations of the data collected. See how you stack up.
Download your copy today!

Join More Than 1,700 Industry Peers in the Channel Partners Network on LinkedIn
PHONE+ Magazine, in conjunction with Channel Partners Conference & Expo, has created a group exclusively for the Channel. An online extension of the Channel Partners Conference & Expo, this group is dedicated to the indirect sales channel for communications products and services.
Please join us on LinkedIn to become part of the network.


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